A new category of urban utility vehicle.

Compact, foldable utility platform for last-mile, campus, and shared mobility.

Red Dot 2025
·
EPAC class
·
Pilots H2 2026
The Gap

The white space in urban mobility.

Today's fleet operator picks between vehicles that don't quite fit the job. E-scooters and mopeds are nimble but carry nothing. Cargo bikes carry the load but demand cycling ability, dedicated parking, and €5–8K of capex. Vans dominate the city — and are being pushed out of it by every Low Emission Zone in Europe.

Juice sits in the gap between them — built for the jobs all three are bad at.

Urban mobility category map showing Juice positioning
The platform

A new urban utility platform.

Juice is a three-wheel, stand-up electric utility vehicle that combines the cargo capacity of a cargo bike with the agility and footprint of a scooter. EPAC classification — no driver's license, no registration, no insurance — and no LEZ exposure in any of the 320+ European cities introducing zero-emission zones by 2030.

Compact

Foldable platform, fits inside a standard freight elevator or the cargo bay of a delivery van. Designed for intermodal hub-and-spoke operations.

Safety-first

Stable reverse-trike geometry. Standing rider position. Built for predictable, confidence-inspiring operation — especially for new and non-cyclist riders.

Inclusive

~30 minutes of onboarding versus 2–3 days for a cargo bike. Accessible to operators across age, fitness, and prior cycling experience.

TCO advantage

Significantly lower 5-year total cost of ownership than cargo bikes or electric vans. Lower maintenance complexity. Swappable battery.

Juice C1 reverse-trike chassis

3 wheel

Stable platform

25 kg

Curb weight

25 kg calibration weight
Removable Juice batteries

Removable batteries

Sub-60-second swap

Lockable smart cargo box

Audit-trailed via Juice OS

Lockable cargo box with groceries
Connected vehicle OS

Connected system

API-first fleet OS

60–100 km

Range per charge

60 to 100 km range battery
Focus areas

Four use cases. One platform.

Same vehicle. Same fleet OS. Different operating environments and commercial models.

Last-mile delivery use case

Last-mile delivery

The vehicle for the kilometre before the doorbell. Foldable for van-and-last-mile intermodal operations. Stable enough for non-cycling couriers.

Discuss a pilot →
Campus and facility use case

Campus & facility

Internal logistics for universities, hospitals, industrial parks, ports, airports, and event venues. Fits inside buildings, freight elevators, and ZEZ zones.

Discuss a pilot →
Shared fleet use case

Shared fleet

Built for shared-fleet operations from day one: swappable batteries with sub-60-second swap, geofencing and remote lock via Juice OS.

Discuss a pilot →
City operations use case

City operations

Municipal fleet for parking control, public-space maintenance, urban gardening, and inspector mobility. Zero emissions, LEZ-cleared, no license required.

Discuss a pilot →
Focus areas

Four use cases. One platform.

Same vehicle. Same fleet OS. Different operating environments and commercial models.

Last-mile delivery use case

Last-mile delivery

The vehicle for the kilometre before the doorbell. Foldable for van-and-last-mile intermodal operations. Stable enough for non-cycling couriers.

Discuss a pilot →
Campus and facility use case

Campus & facility

Internal logistics for universities, hospitals, industrial parks, ports, airports, and event venues. Fits inside buildings, freight elevators, and ZEZ zones.

Discuss a pilot →
Shared fleet use case

Shared fleet

Built for shared-fleet operations from day one: swappable batteries with sub-60-second swap, geofencing and remote lock via Juice OS.

Discuss a pilot →
City operations use case

City operations

Municipal fleet for parking control, public-space maintenance, urban gardening, and inspector mobility. Zero emissions, LEZ-cleared, no license required.

Discuss a pilot →
Why now

Three forces have converged. Juice sits at the intersection.

The vehicle landscape urban operators inherited is being legislated out. The replacements are growing fast — and starting to consolidate around platform-procurement. The technical preconditions are now in place. The window is open for a few years.

01 — REGULATION

Diesel is being legislated out of the city.

320+ European cities will introduce Low Emission Zones by 2030. Amsterdam banned diesel vans from the city centre in 2025. London ULEZ has been city-wide since 2023. The vehicle landscape urban operators inherited is being legislated out.

02 — MARKET

The replacement category is consolidating fast.

Cargo e-bikes growing 14% CAGR, approaching €18B by 2035 — but hitting an operational ceiling (cycling-ability requirement, payload limit, no native fleet integration). Amazon EU runs 10,000+ standardised cargo vehicles. DHL, UPS, and PostNL have moved to platform-based procurement. The market favours platforms with proven references — and shuts out new suppliers within two to three years.

03 — TECHNOLOGY

The technical preconditions finally exist.

Reverse-trike active suspension is now manufacturable at viable cost. Swappable battery standards came into EU regulation in 2024. API-first fleet OS layers integrate into legacy TMS without rebuilding them. The preconditions Juice needs are no longer 5-year horizons — they exist today.

Proof & validation

Where we are. Who's with us.

Award

Red Dot Concept Award 2025

International design recognition — issued, public, verifiable.

Engineering

MK1 working · MK2 in development

MK1 prototype operational. MK2 functional prototype in active development with a senior engineering team.

Programme

EIT Urban Mobility Jumpstarter

Selected for the 2026 cycle — the EU's structured pilot-validation programme for urban mobility hardware.

Engineering & academic partners

BME Műegyetem · MOME · Bosch* — * Bosch Budapest: closed-site campus pilot in preparation, scheduled H2 2026.

Team

Three founders.
Built for this category.

A founding team with industrial design, mechanical engineering, and software backgrounds. Advisors from urban mobility, manufacturing, and venture investing.

Daniel Ruppert

Daniel Ruppert

CEO & Co-founder

Industrial design lead. Previously at MOME Innovation Center. Ran the MK1 prototyping programme end-to-end.

LinkedIn →
Daniel Antal

Daniel Antal

CTO & Co-founder

Mechanical engineer. Reverse-trike geometry and active suspension. Powertrain integration with manufacturing partners.

LinkedIn →
Botond Levente Kiss

Botond Levente Kiss

Head of Platform & Co-founder

Software and Juice OS. Previously fleet-OS infrastructure. API-first integrations with TMS and ERP platforms.

LinkedIn →
Advisors

Tímea Lendvai · Márk Lelkes · Krisztián Kun

Run a Juice pilot in your operation.

For fleet operators.

Five to thirty vehicles, three to six months, one defined operating site. We bring the platform, the data framework, and the on-site support. You bring the route, the team, and the reference.

For investors.

Pre-seed conversation underway with select strategic and financial investors. Full deck on request to qualified parties.

Investor inquiries →

Ride with a smile.